To educate the country’s future media practitioners, ABS-CBN together with the Philippine Association of Communication Educators (PACE) commenced the third leg for the 13th Pinoy Media Congress (PMC) Caravan at Cebu Normal University (CNU) last November 8, 2019.

The event started with a talk of gratitude with ABS-CBN Integrated Corporate Communications Head, Mr. Kane Choa, and PACE Vice President for Visayas, Prof. Derek Alviola.

Speakers who had attended shared their expertise in different topics: Bayan Mo, I-patrol Mo Head, Madam Rowena Paraan on how to detect fake news; Business Unit Head of ABS-CBN TV Production, Mr. Pete Dizon for the lecture about working in TV production; ABS-CBN Books Head, Mr. Mark Yambot for print publishing; and Madam Julie Galino, Head of ABS-CBN Film Archives, for the talk about making the classics appeal to the new generation.

Dr. Joseph Elvir Tubilan, Chairman of the Department of Communication and Media Studies, said in an interview with Ang Suga that compared to the previous years, CNU now has the venue to accomodate the huge number of participants in hosting this kind of event.

When asked about the students’ benefit from the caravan, Tubilan said, “With all the topics from the different speakers that we have today, I suppose it will benefit the student whether knowledge [or] skills.”

Meanwhile, few challenges were encountered during the preparations; but, CNU Communicators Club Mayor Hon. Kaiser Jan Fuentes and the rest of the committee still pushed through with the event.

“We had the pleasure of time man to prepare, we knew about this just September, so we had much [time] of preparation. However, wala mi kahibaw sa full details until yesterday ra gyod,” he said.

Among the delegates who joined the congress were from University of the Philippines Cebu, Saint Theresa’s College, University of San Carlos, University of the Visayas, Cebu Technological University Main Campus, and South Western University Phinma.

Special intermission number

During the event, Tawag ng Tanghalan Year 3 Grand Champion, Elaine Duran, entertained the audience by showcasing her own rendition of the songs “Nadarang” and “Ulan”.

Words by Leonel Quillo, Lorille Mata, and Rubie Sollano
Photos by Kim Lysha Parawan and Bruce Borja